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Making the Most of My College Internship at Communication Solutions

In All News, Blog by Kellie

By Jonathon Deddy Penn State Abington, Class of  2021 It often seems like yesterday that I was a fresh-faced 18 year old at new student orientation at Penn State Abington. One part I vividly remember being said by an administrator was to, “take a good look around you and remember this day. In four years’ time, you will all be graduates!” Interning is a rite of passage for most recent college graduates, or those on …

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Communication Solutions Group Welcomes Aryn Coblentz to Team

In All News, Blog by Kellie

The Communications Solutions Group is pleased to welcome Aryn Coblentz to our full-service marketing firm as a Public Relations Associate. With experience in both consulting and internal communication, Aryn brings a unique array of skills to every project she tackles. Aryn previously worked at High Lantern Group, a consulting firm dedicated to furthering strategy and development for emerging health trends. She contributed to a wide range of projects and has applied that experience to the …

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There’s a Story in Every Volunteer

In All News, Blog by admin

My grandfather in a Lewis Township fire truck. By Emily White, Public Relations Associate My grandfather’s birthday was last month—Sunday, Oct. 25. He would have turned 84 years old. He died in March after a prolonged battle with several ailments. It broke us to see him go, but even more heartbreaking were the months before, where we saw his ability to do the things he loved dwindle. I know that tortured him, too. My grandfather …

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Communication Solutions Group Adds Two New Employees to the Team

In All News, Blog by Kellie

The Communication Solutions Group welcomes Linda Plessett to the team as Office Manager and Emily White as Public Relations Associate. Linda is replacing the current Manager of Special Projects, Nicole Modrell, who is retiring at the end of September and has been training Linda since late August. “As we approach our 30th year in businesses, it is exciting to welcome in talented new additions to our team with innovative ideas and diverse experiences,” said President Leza …

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Learning from the Pros during COVID-19: Summer 2020 Reflection

In All News, Blog by Kellie

By Leo Nye, Writing Intern Working in-person at an office with others is normally nothing special, but I feel very grateful for my internship this summer with The Communication Solutions Group amidst a global pandemic that left most of my friends stuck at home. I utilized my skills as a writer and my creativity to conduct interviews, come up with unique branding ideas and design marketing materials. I compiled photos, proofread documents and sat in …

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Testimonials Provide Credibility and Impact to Advertisements

In All News, Blog by Kellie

In a marketplace saturated with advertising of all kinds, word of mouth – information passed from person to person – remains one of the most precise, personal and powerful forms of advertising. When you have satisfied customers, they often recommend your product or services to others; however, word of mouth alone won’t help your business grow overnight. So how can you harness the power of satisfied customers and use it to your best advantage? Consider …

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Q&A: Communicating with Customers During COVID-19

In All News, Blog by Kellie

The coronavirus or COVID-19 pandemic is changing every day, and chances are, your organization is changing to. You likely have some questions, and we have answers. How do I communicate bad news? First, it’s always important to tell the truth and be honest with your customers. To keep them from panicking, it’s important to be reassuring and state what is being done as a response to the situation, such as following medical guidelines and quarantine …

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Swapping Newspapers for PR and Marketing

In All News, Blog by Kellie

By Linda Stein The last couple weeks have been exciting at The Communication Solutions Group.  There’s been a lot to learn changing my focus from working as a newspaper reporter to pursuing my new position as a public relations & content writer. Townships, school districts, business, the courts, police and fire—as an award-winning and seasoned reporter, I’ve covered them all, along with penning features on a variety of topics and profiles of politicians, judges and …

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Experienced Journalist Joins The Communication Solutions Group

In All News, Blog by Kellie

The Communication Solutions Group is pleased to announce that Linda Stein joined our full-service marketing firm as a Public Relations and Content Writer. An award-winning writer, Linda formerly worked as a journalist with articles and photographs most recently appearing in The Main Line Times & Suburban, The Delaware County Daily Times, The Daily Local News, The Times Herald and The Reporter. During her career as a reporter, Linda has covered local and county government, the …

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Building an Effective Brand to Help Your Organization Prosper

In All News, Blog by Kellie

A brand consists of what people think of when they hear a company name such as a phrase, logo, design or product feature. The worldwide company McDonald’s has many recognizable brand components: golden arches, the “I’m lovin’ it” jingle, the red and yellow color combination, the Big Mac and happy meal. McDonald’s has the power to control these brand associations by continuing to build their brand. How Do You Build a Brand? Branding begins with …